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Holiday 2022 Recap: Promotions, BOPIS Drove Late-Season Engagement as Overall Growth Slowed

Retail TouchPoints

lift, although another expensive category, jewelry, landed in the 2.4X As expected, promotions played a major role in setting the pace of the latter half of the season, with an average discount rate of 21% in 2022 compared to 19% in 2021, according to Salesforce. lift in sales compared to the pre-holiday season, according to Adobe.

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Saks Uses Events to Promote Immersive Pop-up Debuting in Aspen

Retail TouchPoints

Visitors to the Saks Aspen Pop-Up will find luxury women’s, men’s and ready-to-wear fashion, swim, accessories and jewelry, with Saks stylists available to provide on-demand personal consultations. The omnichannel pop-up also will offer digital touch points that allow guests to shop Saks.com on site.

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Banner Black Friday Sales Bode Well for Holiday Season

Retail TouchPoints

Our real-time insights show that consumers are comfortably in the gift-giving spirit as price reductions and deals occur across sectors, supporting budgets for holiday shopping.” AI Shopping Assistants Make a Big Entrance Both Salesforce and Adobe also noted the emerging influence of generative AI-powered chatbots.

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Solid Holiday Sales Point to Increasing Consumer Confidence

Retail TouchPoints

increase in online shopping. At the same time , in-person shopping and spending also saw gains , with Mastercard remarking on what it called consumers balanced basket: restaurant spending grew 6.3% year-over-year alongside gains in hard goods categories apparel ( 3.6% ), jewelry ( 4% ) and electronics ( 3.7% ). last year).

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How to sell jewelry online

Clover - Retail

Online jewelry sales are competitive, and it’s important to have strong strategies in place to help your business succeed. Maximizing the potential of social media can also help generate a level of visibility and brand loyalty that can help sustain your jewelry business long-term. Are your products handmade?

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As more jewellery brands embrace lab-grown diamonds, some fear oversupply

Inside Retail

However, at this point in time, the diamonds were considered too small and unrefined to be sold in the fine jewelry market. As supply goes up, especially in a high-end retail category like jewelry, demand inevitably goes down, driving the price of products lower and lower. A notable increase from the 1.7

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10 Consumer Trends Shaping the Future of Retail

Retail TouchPoints

Shopping as Entertainment – Physical shopping is a group activity, but digital commerce is not. Shopping will have to be relational, fun, engaging, relaxing and keep our attention. 51% miss “going shopping” as a way to socialize; and 25% regularly tune into video shopping channels like QVC or HSN.

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