Sat.Jan 13, 2018 - Fri.Jan 19, 2018

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How to Plan Margin-Protecting Promotions

Wiser

After the holiday season comes to a close, it’s time to get creative. Many returns are in and gift cards have been put to good use, so how do you get your repeat and even new customers to check out again? The answer lies in the combination of what your competitors have done in the past and your own internal data. . Promotions in retail have gained a bad reputation lately, unless you’re looking at it from the consumer perspective, of course.

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Klarna Payments expands eCommerce footprint with ACI Worldwide

Retail Technology Review

ACI Worldwide, the global provider of real-time electronic payment and banking solutions, has announced an extended partnership with Klarna, leveraging ACI's UP eCommerce Payments solution.

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How Placement, Blocking, and Interaction Drive Shelf Health and Sales 

Wiser

This is a guest article by Devon Kelly, Sr. Director of Operations at Wiser. . If a shopper doesn’t see your product on the shelf, it’s not in their purchase consideration set. It’s as simple as that. Sure, brand loyalty, pack appeal, and promotions all factor into the decision as well, but the primary factor is shelf presence. You must be seen to be considered. .