Transforming retail: Tailoring relevance in the age of AI and personalisation
Inside Retail
JANUARY 22, 2024
The retail landscape is undergoing a seismic shift. Technological advancements, AI, and evolving consumer behaviour are shaping a new era where personalisation and seamless experiences reign supreme. This presents both challenges and opportunities for retailers, demanding strategic investments and intelligent partnerships. Rokt , the leading e-commerce technology company using machine learning and AI to make transactions more relevant to each shopper, offers innovative solutions that complement
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