Holiday Retail Sales: 10 Strategies for Winning Shopper Interest
RETAIL MANAGEMENT SOFTWARE
DECEMBER 4, 2023
The holiday season of 2023 promises to be a mixed bag of discounts, smart spending and changes in consumer behavior. From bustling U.S. malls to charming European markets, shoppers are adjusting their spending habits in line with inflation and rising costs of living. But the frosty economic climate hasn’t diminished their overall enthusiasm for festive shopping, with Americans remaining optimistic about the upcoming season, according to McKinsey.
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