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While more than half ( 54% ) of retailers responding to the 2023 Omnichannel and Fulfillment Benchmark Report said active physical stores are the final locations for inventory prior to delivery, retailers are increasingly using third-party services to handle the actual mechanics of picking, packing and delivering items to consumers.
In an industry where traditional store-based retailing is still predominant, manufacturers are coping with the changing dynamics of consumer behaviors, business models; and automation. They’re also emphasizing on customerretention, rewarding and incentivizing current customers to spend more.
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