Retail TouchPoints

DECEMBER 5, 2023

This means that marketing spend aimed at these high-spending visitors over Christmas is likely to get less return than usual. As an expert in tourism, retail and finance, he wrote Leading Travel & Tourism Retail to help retailers overcome their most difficult trading period and get back on track.

Marketing Spend 273

Marketing Spend Visual Merchandising Marketing Consumer 273

Inside Retail

FEBRUARY 29, 2024

In today’s complex retail landscape, chief marketing officers (CMOs) find themselves in a perpetual balancing act. You need to drive growth, deliver compelling customer experiences, and demonstrate a tangible return on investment from your marketing initiatives.

Marketing 130

Marketing Returns Customer Experience Planning 130

Storis

FEBRUARY 3, 2025

Understanding Consumer Confidence in 2025 The Role of Consumer Confidence Consumer confidence measures the publics optimism regarding personal finances and the broader economy. It encompasses expectations for job stability, wage growth, and inflationfactors that directly influence discretionary spending on big-ticket items like furniture.

Consumer 52

Consumer Home Furnishings Inventory Management Payment Services 52