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New Research Reveals the Keys to an Impactful Membership Model

Retail TouchPoints

To that end, CI&T and Retail TouchPoints were able to dissect the key stages of a consumers’ lifecycle with a membership program and, most importantly, what would inspire them to start, stay, end or restart their accounts.

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What is Direct-to-Consumer and How to Balance D2C with Wholesale

Wiser

Direct-to-consumer strategies have transformed retail, both in the way consumers shop and how brands and retailers manufacture, market, and sell. ” This is contrary to the traditional strategy of wholesale, when brands partner with retailers to distribute products in bulk for sale by those retailers. Why Is D2C Popular?