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New Research Reveals the Keys to an Impactful Membership Model

Retail TouchPoints

Engaging Through the Membership Lifecycle When asked which categories they would be most open to having memberships in, consumers favored those with products that are part of a more habitual purchase journey, such as grocery ( 52% ), pet supplies ( 38% ), personal care ( 37% ) and household goods ( 37% ).

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What is Direct-to-Consumer and How to Balance D2C with Wholesale

Wiser

Direct-to-consumer strategies have transformed retail, both in the way consumers shop and how brands and retailers manufacture, market, and sell. ” This is contrary to the traditional strategy of wholesale, when brands partner with retailers to distribute products in bulk for sale by those retailers. Why Is D2C Popular?

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Shipt teams with Walgreens and 7-Eleven

Mass Relators

Available this week on the Shipt marketplace, customers now have access to thousands of over-the-counter medications (O-T-C), beauty, personal care, household, and convenience products from the health and wellness retailer Walgreens, as well as a variety of snacks, drinks, and household essentials from the convenience store retailer, 7-Eleven, Inc.