New Research: Retailers Plan to ‘Invest Their Way’ Through Impending Recession
Retail TouchPoints
FEBRUARY 6, 2023
Instead of preemptively cutting back, many are planning to spend more this year. That’s right, retailers are planning to “invest their way through the recession,” according to new benchmark research from digital transformation company Mercaux conducted by CensusWide. This trend is even more pronounced among CEOs in the U.S.
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