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3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

CommentSold has helped many small- and medium-sized businesses, typically fashion boutiques, make livestreaming a core revenue driver and integral part of their digital marketing strategies. We knew if we could go live, our consumers could really get to know us, and us them, in a more real-time format,” Matty Laigle said.

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Holiday 2020: With $189 Billion in Online Sales on the Line, Transparency and Social Outreach are Essential

Retail TouchPoints

If they really want to be sure that they’ll receive the gift in time for Christmas, Hanukkah or whatever they’re celebrating, they need ample time for shipping,” said Rose Spicer, Global Senior Director of Oracle Retail Marketing at Oracle in an interview with Retail TouchPoints. year-over-year.

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