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Shaftesbury has announced that Experimental Perfume Club (EPC), renowned for its educational and experiential approach to perfumery, has opened the doors to its first ever ‘lab-boutique’ at 53 Monmouth Street in Seven Dials. Nash Bond, Hanover GreenRetail and Cushman & Wakefield represented Shaftesbury.
The independent British retailer has established a cult following amongst vintage enthusiasts across the UK via its online boutique and sought-out COW store locations in Leeds, Birmingham, Liverpool, Manchester, and Nottingham.
Organised by either colour scheme or premium brand, such as Ralph Lauren, Burberry and Barbour, the feel is easy to navigate and appealing to the consumer. Within the vintage industry, we are banking on bricks and mortar retail and we are delighted to be working with a landlord that wholeheartedly supports our brand aims.”.
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