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Ulta Beauty Launches Community and Content Initiatives Focused on Mental Health Awareness

Retail TouchPoints

Ulta Beauty has launched two new digital experiences in recognition of Mental Health Day: an online digital community and a content-rich platform designed to support The Joy Project , the retailer’s initiative to “make beauty a force of good for all.”

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How Holme Beauty is disrupting traditional makeup marketing tactics

Inside Retail

Makeup artist turned brand founder Hilary Holmes is challenging traditional beauty marketing tactics that leverage and profit from consumer insecurity through her cosmetics company Holme Beauty. Holme Beauty was founded in 2021 in Melbourne, but the idea had been brewing for almost two decades prior.

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Ulta Beauty Adds Post-Purchase Offers to Retail Media Mix

Retail TouchPoints

Ulta Beauty is partnering with Rokt to add non-endemic ads to its retail media network (RMN) UB Media. Now, brand and advertising partners — even those not sold by Ulta Beauty — will be able to deliver relevant offers and messages to customers at the bottom of the marketing funnel.

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PURESEOUL makes Midlands debut at Bullring, as health and beauty sales jump 26 percent

A1 Retail

Health and beauty transactions at Bullring & Grand Central have jumped 26 percent year-on-year, as Hammerson continues to strengthen its Birmingham city centre destination with best-in-class beauty and wellbeing brands including regional first, PURESEOUL which opened on Friday 11 th Oct.

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Health and Beauty Transactions Surge at Bullring & Grand Central with PURESEOUL Opening

365 Retail

Health and beauty sales at Bullring & Grand Central have risen by 26 per cent year-on-year, as Hammerson continues to enhance its Birmingham city centre destination with new beauty and wellbeing brands. The new store offers over 900 products across skincare, make-up, and hair care.

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Why health, fitness and beauty brands are getting real (and funny)

Inside Retail

Health, fitness and beauty. A simple image search for health and fitness reveals screeds of bronzed, impossibly-toned bodies, paired with motivational slogans encouraging people to try harder, reach further, strive, dominate, or ‘just do it’. We’re seeing a similar shift in the beauty industry.

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Keeping up appearances in Thailand’s booming beauty market

Inside Retail

Statista Market Insights reports that, even in 2020, when far fewer people were worried about their appearance because they were wearing masks and weren’t going out, there were more than 63,000 ‘face and head procedures’ and 48,000 ‘injectable’ procedures performed in the Land of Smiles.

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