A Customer Experience is a Full Journey: Making the Most of it Through People Tracking
Retail TouchPoints
OCTOBER 18, 2022
Additionally, a DVR-style journey playback tool allows for the retailer to play back all or specific customer paths at speeds of 1 to 120X. For example, in a retail location we have experience with, one department’s immersive, interactive shopping experience was identified as the element worth scaling consideration.
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