Advertising Comparison Shopping Fashion Returns 
Retalon
SEPTEMBER 11, 2020
Inventory — even above real estate, merchandising or advertising — is the biggest investment retailers make. That’s why retail key performance indicators are dominated by inventory-based metrics like Gross Margin Return on Investment and In Stock Percentage. Woman look at the stock market data on computer monitor.
Store Growers
FEBRUARY 13, 2019
In theory, it’s pretty easy to scale your Google Shopping campaigns to multiple countries. All you need to do is provide the feed, specify where you want to advertise and Google does the rest. Or you’re not happy with the return in your current market. To advertise in new countries, you’ll need to create new campaigns.
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