Remove Accounting Remove Marketing Remove Planning
article thumbnail

Under Armour Settles Accounting Practices Suit for $434 Million

Retail TouchPoints

Under Armour revealed in November 2019 that it had been the subject of a federal investigation into its accounting practices since 2017, with the Wall Street Journal reporting at the time that both the Justice Department and the Securities and Exchange Commission were looking at the retailer’s financial reporting. “We

article thumbnail

Mattress Firm Puts IPO on Ice, Citing Market Volatility

Retail TouchPoints

Mattress Firm has withdrawn its plans for an IPO this year, according to documents filed with the SEC. After going private in 2016, the chain hit a few bumps in the road, including an accounting scandal that saw the resignation of the current CEO.

Marketing 269
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tracee Ellis Ross on Innovation, Team Building and Why ‘Challenge’ Marketing is Broken

Retail TouchPoints

Her business plan, which centered around creating products for people with curly, coily, tight and textured hair, was decades in the making ( 20 of dreaming, 10 years in development and five years in-market, according to the Pattern Beauty website ), but now Ross and her Co-CEO Christiane Pendarvis are setting their sights on growing the brand.

Marketing 240
article thumbnail

Marketing Reset: How to Reach Customers Without Third-Party Cookies

Retail TouchPoints

In January, Google Chrome restricted third-party cookies for 1% of users and plans to ramp up restrictions to 100% of users by 2025. Full-fledged fingerprinting around the internet is depreciating, and marketers and customers alike will soon notice, particularly in the retail and ecommerce space. Next, inventory your marketing tactics.

Marketing 268
article thumbnail

Guzman y Gomez reveals $759 million revenue, 30-store plan

Inside Retail

The GYG app and website accounted for 17 per cent of Australian network sales in June 2023. The chain was listed by GapMaps as one of the fastest-growing QSR brands by store numbers this year Another 30 outlets, including drive-throughs, are in the plans for the Australian market.

Planning 278
article thumbnail

4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

Black Friday and Cyber Monday (BFCM) are right around the corner, and many ecommerce brands are already planning for another uncertain year. While email marketing continues to be a consistent high-performing channel, it doesn’t mean messages can’t be improved for a greater chance of conversion. Plan for the Cyber Ten.

Marketing 308
article thumbnail

Strategic Synergy: Combining Contextual Advertising, Commerce Media and Marketing Data

Retail TouchPoints

According to a report by Emarketer , commerce media spending is projected to reach nearly $68 billion in 2025, underscoring its critical role in modern marketing. This dual approach allows marketers to serve ads that are not only contextually appropriate but also aligned with the likely preferences and behaviors of their customers.