Inside Retail

SEPTEMBER 3, 2024

He advocates that rather than be a bad experience for shoppers, the way brands manage returns can turn the interaction into “a fantastic opportunity to create a profit centre”. And this is only on a digital level.

Returns 264

Returns Management Accounting Brand Management 264

Talking Retail

AUGUST 25, 2021

The 48g bar will roll-out from September and retail at 69p, supported by a consumer promotion to be announced on Cadbury’s Twitter account ahead of the launch. Joshua Collier, brand manager at Mondel?z Cadbury is launching a limited edition Wispa Gold Hazelnut flavour to help retailers drive sales.

Accounting 111

Accounting Brand Management Promotions Management 111

Inside Retail

JUNE 23, 2024

SignManager’s intelligent asset management solution To streamline brand consistency across its retail network, Ripcurl turned to SignManager, Australia’s leading signage and brand management consultancy.

Management 147

Management Visual Merchandising Location Brand Management 147

Inside Retail

JULY 22, 2024

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. Tim O’Rourke: Desigual has been available in Australia for more than a decade and is sold in a wide range of wholesale accounts.

Clienteling 262

Clienteling Fashion Wholesale Marketing 262

Retail TouchPoints

JULY 10, 2024

One caution about this approach is that with the digital age comes reduced attention spans – once the customer has stood on the logo or climbed the rock wall and posted it to their account, they are unlikely to come back for that experience again.

Point of Sale 261

Point of Sale Location Consumer Customer Experience 261

Retail TouchPoints

MAY 10, 2021

A recent Greenbook Research Industry Trends Report revealed that empathy is now a KPI that brands are actively tracking, which in turn has led to a rise in “customer closeness” programs. Many brands adhere closely to the four Ps of marketing: price, promotion, product and placement.

Consumer 264

Consumer Marketing Accounting Brand Management 264

Inside Retail

AUGUST 5, 2021

Steve is committed to creating organisations that are agile, creative and accountable in delivering a vision for the future.”. Daniel Grieder, the new CEO of Hugo Boss, is now officially on board and will be joining the brand’s managing board. Online platform OnTheList gets new brand manager.

Telecommunications 130

Telecommunications Management Brand Management Accounting 130

Retail TouchPoints

JULY 20, 2020

By optimizing excess inventory management and partnering with off-price retailers, companies can distribute leftover products through a simplified process that creates additional revenue and reduces harmful waste — a proven win-win recipe for brand growth, customer loyalty and sustained success. How Is Excess Inventory Optimized?

Inventory Management 165

Inventory Management Apparel Fashion Specialty Store 165

Retail Gazette

AUGUST 19, 2024

NODL licenses the brand in the UK and Europe from Authentic Brands Group (ABG), the brand management group which owns Reebok, Forever 21 and David Beckham which bought Ted Baker for £211m in October 2022. “I don’t think the range moved on particularly. .”

Department Stores 110

Department Stores Fashion Accounting Consumer 110

Retail Gazette

APRIL 8, 2024

NODL licenses the brand in the UK and Europe from Authentic Brands Group (ABG), the brand management group which owns Reebok, Forever 21 and David Beckham which bought Ted Baker for £211m just 18 months ago. “I don’t think the range moved on particularly. .”

Department Stores 105

Department Stores Fashion Returns Accounting 105

365 Retail

AUGUST 2, 2024

But don’t simply buy TikTok followers to boost your account. This engagement strengthens relationships and deepens your followers’ connection to your brand. Managing a community well involves responding to customer comments, answering queries and participating in industry discussions.

Marketing 105

Marketing Planning Accounting Brand Management 105

Wiser

OCTOBER 7, 2024

However, expanding into Drive came with challenges, especially for a smaller brand like Cacolac, which has a limited but strong-performing product range. Their flagship products, such as their iconic glass bottle chocolate milk, account for 50% of revenue, meaning any gaps in availability directly impact sales.

Promotions 78

Promotions Location Accounting Target Market 78

Wiser

JULY 22, 2024

General Trends : Groceries : This category is predominant across all formats, accounting for around 40% of the range. Sophie Arcucci : When exploring the potential of the Drive channel for SMEs, it is essential to take into account certain points of vigilance specific to this distribution channel.

Management 78

Management Promotions Accounting Consumer 78

Wiser

MARCH 4, 2024

3: Innovation Phase Strategic enterprise brands, leading in retail innovation, require: Advanced Analytics & “Perfect Store” Strategies: They leverage image recognition for detailed analysis, alongside sophisticated analytics to achieve the highest brand representation standards. Online No.

Management 78

Management Brand Management Inventory Management Marketing 78

Wiser

SEPTEMBER 30, 2024

Drive sales account for over 5% of grocery sales in the country, and it has become a key channel for Yooji’s baby food products. Sallenave explains why the Drive circuit is crucial for their category: “The infant food category is particularly suited to this channel, with one in four baby food sales made via Drive or home delivery.

Promotions 78

Promotions Management Location Accounting 78

A1 Retail

JUNE 23, 2023

1 NOMO is double the size of its nearest competitor, accounting for 16 percent of the vegan and free from chocolate category – after growing 1.6 2 Jac Tyrrell, Brand Manager for NOMO said: “We are thrilled to have received these awards. percent share of all free from Easter products.

ATS 59

ATS Supermarket Accounting Brand Management 59

Shopper Intelligence

APRIL 30, 2021

Buyer vs National Account Manager. The National Account Manager is driven by the incessant demands of the CPG firm to drive volume to keep factories operating efficiently – to “hit the plan”. Rather, I refer mainly to the clash between FMCG brand marketing and sales. This is the holy grail the brand manager chases.

Management 52

Management Promotions Accounting Marketing 52

Wiser

MAY 5, 2020

Whether you’re an Account Executive at a lean B2B software startup, a Brand Manager at a well-established CPG company, or a Field Representative for an emerging food brand – we are, plain and simple, consumers when we aren’t identifying ourselves in our respective roles.

Consumer 88

Consumer Shopping Accounting Brand Management 88

Wiser

JUNE 13, 2024

Things you can do: Ensure consistent product availability Implement robust inventory management systems Use predictive analytics to anticipate demand Ratings and Reviews Consumers heavily rely on ratings and reviews to make purchase decisions.

Inventory Management 78

Inventory Management Supply Chain Management Advertising Promotions 78

Hyken

APRIL 25, 2022

It shows interest and takes several steps to find the app in the “store,” download it, open it, log in, set up an account, etc. With so many alternative providers, your brand’s relevance is always on the chopping block. So how is it that some brands manage to rise above the rest and maintain customer loyalty, time and time again?

Customer Experience 55

Customer Experience Consumer Accounting Brand Management 55

Mass Relators

JANUARY 24, 2022

We saw tremendous opportunity and talent in the 28 th Labs and WingPoint teams, and by bringing this talent and expertise in-house, we’re able to accelerate MPG’s growth trajectory—of which digital is a key driver—and do even more to help client brands thrive through best-in-class eCommerce and omnichannel strategy and execution.”.

Marketing 52

Marketing Management Accounting Brand Management 52

Mass Relators

APRIL 22, 2021

The program allows consumers who sign up to collect flexible plastic packaging (bags, pouches, liners, and wraps) from Kroger’s Our Brands in any available box. When the box is full, they ship it to TerraCycle using the free prepaid shipping label available in their account on the program page.

Drop-Shipping 52

Drop-Shipping Shipping Consumer Accounting 52

Wiser

AUGUST 25, 2023

Now, obviously, there’s going to be accounts where no matter how good the data shows, right, you won’t get that authorization to make changes to the home shelf. Like when you see, you know, the general manager really liked the data. So, they come back on the next visit to free up a spot for our brand.

Suggestive Selling 78

Suggestive Selling Management Accounting Marketing 78

365 Retail

AUGUST 25, 2023

For example in the UK, for the launch of Lush x Stranger Things, Lush had its most engaged tweet of all time, since the brand account was created in 2009, when posting a sneak peek. explains Melody Morton on the synergy between the brands.

Shopping 52

Shopping Beauty and Health Accounting Brand Management 52

A1 Retail

OCTOBER 12, 2023

Robert Billington’s bright and bold food photography showcases the range of great quality, delicious food and meals available byAmazon. Media planning and buying is by Rufus.

Advertising 59

Advertising Promotions Accounting Outdoor 59

Wiser

JANUARY 27, 2025

Online grocery sales alone surpassed $100 billion in 2023 and are projected to account for 20% of total grocery sales by 2026. E-Commerce: A Growing Opportunity The U.S. e-commerce market for CPG products is expanding at an unprecedented pace.

Consumer 78

Consumer Fulfillment Advertising Shipping 78