Retail TouchPoints

MAY 15, 2023

According to a new report from CMO Council and KPMG , 70% of marketers don’t feel very confident in their current sales and marketing model to sell effectively in the digitalized customer journey. It requires commitment, effort and accountability from both sides of the equation.

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Marketing Accounting Target Market Returns 273

Inside Retail

APRIL 19, 2024

per cent rise in first quarter sales on a like-for-like basis on Thursday, beating expectations and easing concerns about a slowdown in the two biggest beauty markets the United States and China. per cent rise cited by analysts at Jefferies. per cent in China, compared to less than 1 per cent in the broader market, he said.

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Marketing Accounting Consumer ATS 278

Retail TouchPoints

JANUARY 12, 2023

In January 2022, the mattress chain announced its plans to list on the New York Stock Exchange via an IPO that would have returned the furniture retailer to the public markets six years after South Africa’s Steinhoff International took the company private.

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Marketing Accounting Planning Returns 306

Inside Retail

JUNE 3, 2024

It’s no secret that consumers are still spending big on their pets even in a cost of living crisis – and the launch of luxury pet accessories brand Mon Petit Amour Manolo, which sells collars starting at $550, is proof of this. billion in 2023.

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Accessories ATS Specialty Store Accounting 279

Inside Retail

JUNE 30, 2024

The bad news was that company CFO Mat Friend admitted that Nike fell short of its plan, telling investors on its June 27 conference call: “We experienced meaningful shifts in consumer traffic in key markets – particularly in Greater China, where brick-and-mortar traffic declined as much as double-digits versus prior year.”

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Retail TouchPoints

AUGUST 4, 2023

Having more kiosks for customers to check in at also allows staff to be more flexible. Micro markets are one of the key self-service options that are becoming increasingly popular in airports. This information can be of great value when deciding which products to order and what price to sell them at.

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Payment Services Kiosk Marketing Inventory Management 246

Wiser

MAY 8, 2024

Proper trade spend accounting offers a clearer view of investment returns and helps businesses make more informed decisions. Understanding Trade Spend Before diving into the nuances of trade spend accounting, it’s crucial to establish a clear understanding of what trade spend entails. Why Choose Wiser for Trade Spend Management?

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Retail TouchPoints

NOVEMBER 8, 2024

million followers on Instagram via its @target and @targetstyle accounts — and that doesn’t count all the creator- and fan-led accounts tied to the brand. For example, @targetdoesitagain, a “source for all things cool found at Target,” has 1.3 The retailer has a collective 8.4 million followers on Instagram alone.

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Social Commerce Accounting Shopping Fashion 283

Wiser

MARCH 13, 2024

Understanding the structure of retail and key account teams within the Fast-Moving Consumer Goods (FMCG) industry is crucial for anyone looking to make a mark in this field. Contributing author is Dan Ray, Director of Customer Success at Wiser Solutions. They ensure consistency in execution and performance across the board.

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Inside Retail

NOVEMBER 3, 2021

The suggestion of sexual violence at the start of the advertisement was extremely inappropriate in an advertisement for burgers.”. Grill’d initially denied it had breached the Advertising Code of Conduct with the ad, but has now said it will take steps to modify the ad to take the Panel’s concerns into account. The ad in question.

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Marketing Advertising Accounting ATS 331

Inside Retail

MARCH 25, 2024

In this excerpt from Unnecessary Tales of a Retail Marketer , our lead character discovers that balancing their gorgeous new ad campaign with the rigours of BAU is more annoying than they would like. Retail marketer: Got a brief for you. Retail marketer: The broader ad campaign is kicking goals. Creative agency suit: OK, great.

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Marketing Retail Marketing Management Accounting 245

Inside Retail

OCTOBER 16, 2024

Over the years, I’ve heard ‘grey market’ tossed around a lot in the beauty industry. After chatting with some beauty insiders, I realised the grey market is still a grey area. And there’s your first myth busted – many people confuse the grey market with counterfeit goods. So, I decided to get to the black-and-white of it.

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Marketing Consumer Accounting Retailing Pricing 130

Inside Retail

JULY 15, 2024

Statista Market Insights reports that, even in 2020, when far fewer people were worried about their appearance because they were wearing masks and weren’t going out, there were more than 63,000 ‘face and head procedures’ and 48,000 ‘injectable’ procedures performed in the Land of Smiles.

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Marketing Accounting Department Stores Supermarket 130

Inside Retail

MARCH 26, 2024

Australian luxe-for-less beauty brand MCoBeauty launched into the US market this week and is now stocked in over 1,800 Kroger Co stores. Inside Retail: How did MCoBeauty approach entering into the US market? SS: Not at this stage. Did this differ from the “copy-and-paste” method used to enter New Zealand?

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Marketing Supermarket Accounting Planning 246

Retail TouchPoints

JULY 27, 2023

Unfortunately, this is something marketing professionals often overlook. We rely on logic or rationality to appeal to customers without once tapping into the emotions at play in their purchase decisions. Today’s digital world is overrun with messages telling us we need to build trust and connect with consumers at all touch points.

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Retail TouchPoints

AUGUST 23, 2022

Shoppers today don’t just want the right products at the right price at the right time. While geographic and demographic segmentation have been core to marketing, psychographic and behavioral segmentation provide greater context into what consumers do and why.

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Marketing Beauty and Health Advertising Consumer 259

Retail TouchPoints

JULY 24, 2023

Some people check their email accounts hourly while others always have thousands of unread emails in their inbox. Yet despite the complexities, an effective personalized approach to marketing is critical to success. According to The Small Business Blog , emails are an effective marketing channel because most U.S.

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Marketing Retail Marketing Advertising Promotions 246

Retail TouchPoints

JULY 20, 2023

Amazon will expand its Amazon One palm payment technology to all 500+ Whole Foods Market stores by the end of 2023. The identification, payment, loyalty membership and entry solutions are currently deployed at a total of more than 400 locations in the U.S.,

Payment Services 246

Payment Services Planning ATS Supermarket 246

Inside Retail

NOVEMBER 28, 2023

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

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Marketing Drop-Shipping Promotions Checkout 287

Retail TouchPoints

APRIL 21, 2021

Pinterest also is launching multi-feed support for Catalogs, a new feature that will help businesses easily upload their products in multiple product feeds within the same Pinterest Business account. Shopify merchants, as well as any retailer with a Pinterest business account, can now add up to 20 product feeds to their account.

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Retail TouchPoints

AUGUST 25, 2022

Between inflation, increased marketing costs — especially paid ads — seasonal shipping costs surcharges and potential supply chain disruptions, finding every last opportunity to increase profits during the busiest time of the year is critical for brands. Greg Zakowicz is a Senior Ecommerce Expert at Omnisend. Focus on key automation.

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Retail TouchPoints

JUNE 13, 2024

With customers increasingly returning to in-store shopping, grocery stores are now in a prime position to reclaim and expand their share of the alcohol market. This shift represents more than just filling an empty space; it’s an opportunity for grocery stores to redefine and elevate how alcohol is marketed and sold.

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Marketing Grocer Consumer Promotions 258

Retail Focus

OCTOBER 23, 2024

British heritage brand Denby Pottery has launched direct-to-consumer (DTC) ecommerce capabilities into 29 European markets, in partnership with ESW , ending years of post-Brexit trading challenges. Additionally, ESW resolved Denby’s customs compliance issues, allowing it to reactivate its key Spanish market.

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Marketing Checkout Customer Experience Accounting 130

365 Retail

SEPTEMBER 9, 2024

At the core of these strategies often lies an effective account plan , a road map that aligns a company’s products or services with the specific needs of its clients. In this article, we’ll explore how a finely-tuned account plan can be a game-changer for your business. These objectives should be S.M.A.R.T.

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Inside Retail

NOVEMBER 30, 2023

The global online in-flight shopping market is forecast to reach US$825.3 per cent, according to a report by Allied Market Research. Meanwhile, North America holds the major share of the market and is expected to remain dominant. The first-class segment accounted for 40.6 million by 2030 – up from US$232.3

Marketing 130

Marketing Shopping Accounting ATS 130

Hunton Andrews Kurth

JUNE 26, 2023

In granting a summary judgment motion on June 16, 2023, the Southern District of Florida Bankruptcy Court developed a new framework to determine the ownership rights to a corporate social media account. Vital has since been attempting to sell their business, which includes over 50 social media accounts. Control Over Access.

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Accounting Promotions Marketing Management 73

Inside Retail

AUGUST 7, 2024

“Aside from Anta, we found Mengniu Dairy, BYD and Vivo to be top-mentioned Chinese brands riding the Olympic buzz off Chinese social media,” Allison Malmsten, Daxue Consulting’s marketing and public research director, told Inside Retail. Meanwhile, back in their home market, Chagee uses Olympians to advertise.

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Retail TouchPoints

NOVEMBER 5, 2021

After retailers finalize all inventory shipments and secure holiday storage, it’s time to implement a strong integrated digital marketing strategy. Focusing on an integrated digital marketing campaign can be the factor this year to a successful holiday season. What is an integrated digital marketing campaign?

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Inside Retail

AUGUST 21, 2024

However, Southeast Asia’s unique and complex e-commerce landscape raises the question: Can Temu replicate the success it has achieved in Western markets? Because Temu’s model is so deal-driven, this could present a challenge if they want to truly capture the Southeast Asian market,” he added.

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Marketing Consumer Shopping Accounting 130

Retail TouchPoints

DECEMBER 31, 2021

Finally, the once-static world of retail marketing is transforming. One by one, retailers are finding that their marketing models — co-op driven, lacking in transparency, and largely traditional in form — are secondary options when compared to the self-serve, data-driven models of digital marketplaces.

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Cross Cap

NOVEMBER 18, 2024

According to the report, 62% of consumers who engage with a retailer on 10 or more channels make a purchase at least […] The answer is a resounding “yes!” according to a survey of 1,800 U.S. shoppers conducted by Fluent.

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Independent Retailer

JANUARY 27, 2022

Atlanta Market was the epicenter of the nation’s gift and home décor buying with brands and sales agencies reporting record sales at the close of the winter 2022 edition, January 11-18, at AmericasMart Atlanta. We were looking to do business with new vendors and lines and Atlanta Market always has the ‘new.’”. “We

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Marketing ATS Beauty and Health Accounting 92

Inside Retail

MAY 20, 2021

One of the hardest parts of marketing a large-scale brand, whether it be nationally or internationally, is ensuring there is a solid, overarching message, but also that each market is receiving localised and relevant content. Not anymore.

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Marketing Management Accounting Shopping 223

Retail TouchPoints

DECEMBER 5, 2023

Retailers naturally plan a lot of spend around this, with extra staff and extra marketing. This means that marketing spend aimed at these high-spending visitors over Christmas is likely to get less return than usual. Consider collaborating with an influential Chinese influencer to really amplify your visibility to this market.

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Marketing Spend Visual Merchandising Marketing Consumer 265

Retail Minded

DECEMBER 21, 2022

Managing and accounting the finances of a retail business is not an easy job, but it has to be done efficiently to ensure the business can diligently track revenues and losses. . Efficiency in accounting cannot be achieved without the right people in place. Another important aspect of accounting is financial reporting.

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Accounting Inventory Management Point of Sale Management 52

Independent Retailer

NOVEMBER 18, 2021

Too often, independent retailers miss opportunities to increase their profits and streamline their operations because they are not taking a close enough look at accounting. . However, once a business moves to B2C, then something like Zoho will help management better monitor channels and leverage accounting data.

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Accounting Payment Services Management Wholesale 85

Retail TouchPoints

JANUARY 11, 2023

Microsoft is gearing up to take a bigger piece of the growing retail media pie with the debut of a suite of new capabilities through its PromoteIQ marketing platform, which the company acquired in 2019. alone by 2024, accounting for 20% of total digital ad spend, according to Insider Intelligence.

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