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Kohl’s Names Interim Marketing Leader as its New CMO

Retail TouchPoints

Kohl’s has named Christie Raymond as its new Chief Marketing Officer, reporting directly to CEO Michelle Gass. Raymond has been with Kohl’s since 2017, beginning as SVP, Media and Personalization and promoted to EVP, Customer Engagement, Analytics and Insights in June 2020. Christie Raymond.

Marketing 282
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What brands can learn from the Béis Wash marketing strategy

Inside Retail

Beyond that, it speaks to the size of the market for add-on products and services, from specialised brushes and cleaning products for status water bottles to covers to protect fancy luggage from scuffs and scratches, The chic Béis Wash pop-up on Melrose Avenue in Los Angeles last month is a polished example of how this looks.

Marketing 246
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Target Names First Chief Growth Officer, Announces Series of C-Level Promotions

Retail TouchPoints

Target has made a number of changes across its executive leadership team, including the promotion of Christina Hennington to the newly established role of EVP and Chief Growth Officer. Boylan, who joined Target in 2011, has been leading the company’s communications function since 2017.

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From Omnichannel to Polychannel: How FMCG Shopping is Changing

Retail TouchPoints

The Journal also reported that consumers are traveling to cheaper zip codes to shop and are joining loyalty programs to take advantage of promotions in greater numbers, according to retail analysts. Using creators to market a holiday destination, makeup or fashion brand seems intuitive, given the products’ glamorous or experiential nature.

Shopping 271
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Target Shuffles Merchandising Leadership, Again, Begins Hunt for New CMO

Retail TouchPoints

Current Chief Growth Officer Christina Hennington has been promoted to Chief Strategy and Growth Officer, while Rick Gomez, who took on the role of Chief Food, Essentials and Beauty Officer in January, will oversee all of Target’s merchandising business as Chief Commercial Officer. Both appointments are effective July 7.

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DICK’S Promotes New CEO as Retailer Reports Strong Q3 Results

Retail TouchPoints

DICK’S Sporting Goods has promoted President Lauren Hobart to the roles of President and CEO, as of Feb. She joined DICK’s in 2011 as Chief Marketing Officer and was named President in 2017. She joined DICK’s in 2011 as Chief Marketing Officer and was named President in 2017.

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The 2017 Omnichannel Holiday Strategy Advantage

Wiser

It’s just a matter of putting policies and marketing campaigns into effect to lure shoppers in. . Whether in-store or online, Wiser has you covered from pricing to assortment to promotions. The post The 2017 Omnichannel Holiday Strategy Advantage appeared first on Wiser Retail Strategies. Schedule a demo today.