What is Direct-to-Consumer and How to Balance D2C with Wholesale
Wiser
OCTOBER 15, 2019
As we explored in our eBook, “ The Wholesale Brand Disruption Guide ,” direct-to-consumer is defined as “the marketing and selling of products directly to consumers from the brand manufacturer.” percent of all retail growth in 2017, and eCommerce sales increased by 16.4 What Does Direct to Consumer Mean?
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