Predicting the Holidays: Analyzing Competitor Holiday Trends
Wiser
NOVEMBER 16, 2016
As the holiday shopping season begins, retailers large and small are looking to meet and surpass sales expectations for the year. E-commerce sales revenue for the 2016 holiday season is expected to reach almost $95 billion. Now let’s look at a similar date range for this year: August 29, 2016 through November 6, 2016.
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