Remove 2011 Remove Marketing Remove Merchant Services
article thumbnail

Next-Gen Co-Brand Cards are Tailored to You, by You

Retail TouchPoints

A recent survey found that one in three Gen Z shoppers would switch merchants if given more personalized offers. Gaming is another area that offers a new platform to “meet” consumers and deepen engagement, whether by enabling a seamless in-app or on-console payment or by creating unique digital assets exclusively for co-brand cardholders.

article thumbnail

Mastercard to raise credit and debit card fees

Mass Relators

WASHINGTON – Almost immediately after agreeing to reduce “swipe” fees charged to merchants to process credit card transactions, Mastercard plans to increase fees for both credit and debit card transactions by more than $250 million this month, the Merchants Payments Coalition said Wednesday.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Merchants oppose delay of Fed action on swipe fees

Mass Relators

WASHINGTON – More than 60 national and state organizations representing consumers and merchants have called on Congress to reject legislation introduced by Rep. The letter comes as the House Financial Services Committee holds a subcommittee hearing on H.R. cents as of 2021, according to the Merchants Payments Coalition.

article thumbnail

Merchants call on Fed to cut debit card swipe fees

Mass Relators

WASHINGTON – The Merchants Payments Coalition on Tuesday called for the Federal Reserve to revise debit card swipe fee rules to reflect lower bank costs. The swipe fee regulations were adopted a decade ago, and a new Fed report shows that banks’ average cost of processing the transactions has since fallen by half.

article thumbnail

MPC seeks changes to ‘swipe’ fees proposal

Mass Relators

WASHINGTON — The Merchants Payments Coalition, a group lobbying for “a more competitive and transparent” payment-card system,” is asking the Federal Reserve to further modify its proposed cap on the “swipe” fees merchants pay banks to process the transactions. cents at the time the rate was set to 3.9

article thumbnail

The Digital Last Mile: How Behavior Personalization And Globalization Are Key To Survival In The Post-COVID Era Of E-commerce

Retail TouchPoints

However, sales across all other verticals analyzed in the report, including fashion, food services and electronics stores, were severely negatively affected. See “Trends in Digital Marketing: The Digital Last Mile”. Yencken joined the Board of Directors in 2008 and served as Chairman for from 2011 to 2014.

article thumbnail

Retailers say proposed swipe fee cut is not enough

Mass Relators

WASHINGTON – A retail group said Wednesday that a proposed reduction in the “swipe” fees that merchants pay banks to process debit card transactions is welcome but doesn’t go far enough. This is a step in the right direction toward the real, competitive market that Congress wanted to see but still leaves the fees too high.