Retail TouchPoints

NOVEMBER 25, 2024

However, this latest expansion has kickstarted a new growth trajectory for the business, which started in 2008. RTP: Have you invested in paid marketing and advertising to grow the brand, or would you attribute most of the Bogg Bag’s success to organic community building? Vaccarella: Organic social has been key.

Wholesale 275

Wholesale Advertising Sporting Goods Marketing 275

Inside Retail

JANUARY 16, 2025

Social commerce Zheng commented on how luxury brands and retailers are increasingly using social media platforms such as Facebook, Instagram, Pinterest and TikTok to advertise and promote their products, leveraging targeted ads and sponsored posts to generate consumer interest in their offerings. billion market in 2023.

Merchant Services 130

Merchant Services Fashion Jewelry Social Commerce 130

Retail TouchPoints

DECEMBER 20, 2023

Is it just me, or is advertising getting weirder? But these days, with TikTok dominating the social media landscape, it seems like big ideas are being traded in for an army of smaller, weirder ones. Confusion + Humor = Engagement The new storytelling strategy in advertising seems to be a delicate alchemy of confusion and humor.

Advertising 263

Advertising Marketing Consumer Social Commerce 263