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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

As soon as COVID-19 and the ensuing stay-at-home orders first hit the U.S. In addition, as the popularity of online ordering and delivery continues to skyrocket, marketers need to rethink how they communicate with and market to consumers. The global loyalty management market stood at $2.47

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Platypus opens 200th store, promises 30 more by June

Inside Retail

Platypus, which was acquired by Accent Group in 2007, currently has 167 stores in Australia and 34 in New Zealand. Platypus continues to be at the forefront of young trends, continually leading the market with important brands such as Dr Martens, Vans, New Balance, Converse, Crocs, and Adidas.

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Wayfair Promotes Marketing Insider to CMO

Retail TouchPoints

Wayfair has announced that Chief Product and Marketing Officer Ed Macri will retire from the company this year. Bob Sherwin, who has worked alongside Macri for the last eight years and currently serves as VP of Marketing, will assume the role of Chief Marketing Officer. Macri joined Wayfair in 2007.

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Frasers Group makes takeover bid for Australia’s MySale

Inside Retail

The offer values the shares not already held by Frasers at around $23.47 Founded in 2007, MySale currently operates retail websites in four markets – Australia, New Zealand, Singapore and Malaysia – with its sites Oz/Sale, NZ/Sale, My/Sale and Sing/Sale. At the time the company announced its purchase of a cornerstone 28.7

Fashion 244
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Amazon Appoints Insider as CEO of Worldwide Stores

Retail TouchPoints

Herrington joined Amazon as VP of Consumables in 2005, launched Amazon Fresh in 2007 and was promoted to SVP of Consumables in 2014. Prior to joining Amazon, Herrington served as CEO of KeepMedia and VP of Marketing at online grocery retailer Webvan.

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Officeworks MD: “Product trends are constantly evolving”

Inside Retail

The number one selling product at Officeworks in 1994 was Reflex Copy Paper which retailed at the time for $5.49, and now, despite inflation, costs $5.99. Officeworks’ evolution Officeworks became part of Wesfarmers in November 2007 following the conglomerate’s acquisition of Coles Group by way of a scheme of arrangement.

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Meet the Aussie furniture brand that just opened a global flagship in NYC

Inside Retail

Nicholas officially started working for the family business in 2001, initially as the production manager before moving on to his role as design and development director in 2007. By 2010, he and his brother Harrison saw a gap in the market for upscale outdoor furniture and decided to reposition the company to fill in that space. “We

Outdoor 246