2006, Brand Management and Shopping - Experience Retail Today

The rise of Sheike: From Sydney market stall to style authority

Inside Retail

APRIL 5, 2022

IR: Will this store look and feel different from other Sheike stores, since it’s your first one outside of a shopping centre? A lot of these pieces – click-and-collect, or store-to-door – really enhance her store experience and allow her to shop with ease. IR: I know Sheike launched an e-commerce site in 2006.

Marketing

Marketing Planning Customer Experience Target Market

Renfroe to succeed Irby as Publix’ marketing VP

Mass Relators

DECEMBER 20, 2021

She became a field marketing coordinator in 2006, category marketing manager in 2010 and manager of marketing brand management in 2016. Irby, 66, began his Publix career in 1973 at the sign shop in Lakeland, Florida. She was promoted to her current role of director of marketing operations in 2019.

Marketing

Marketing Advertising Promotions Brand Management

Experience Retail Today

The rise of Sheike: From Sydney market stall to style authority

Renfroe to succeed Irby as Publix’ marketing VP

Webinars

Stay Connected